5 Unique Upselling Strategies For Hotel Chains
We’ve all been there. We search for new phone offers on eCommerce sites like Amazon and click on a mid-priced model to learn more. The picture appears to be just what you’re looking for, and the description is exactly what you require—but hold your horses! What exactly is going on here? I seem to have the option of bundling my order with additional incentives. And you realize that they are correct. With my new phone, I want new headphones. And here is where the psychology of upselling and upgrading comes into play. Knowing when and how to employ them both may make or break your hotel’s revenue generation efforts. Hotel upselling and cross-selling is notoriously challenging. Imagine replicating that for multiple hotel chains! But not upselling is like leaving money on the table because selling to a new prospect has a 5-20% chance of succeeding, but upselling to an existing customer has a 60-70% chance of succeeding. You can boost income, establish stronger connections with guests, and b...