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Showing posts from September, 2025

Cybersecurity in Hospitality: Defending Hotels from Modern Threats

Cybercrime is no longer a distant worry for hotels—it’s an everyday threat. According to CERT-IN, more than 30% of Indian hotels have suffered cyber incidents in the past two years, ranging from ransomware to stolen guest data. As hospitality becomes more dependent on technology—PMS, booking engines, POS, and guest apps—the risk grows, especially when staff turnover is high and systems are fragmented across multiple vendors. The most common cyber threats hotels now face include: Phishing & Social Engineering: Front-desk and reservations staff are frequent targets. Ransomware: Systems get encrypted, halting operations during peak periods. Data Breaches: Credit card, passport, and personal information leaks damage trust. DDoS Attacks: Booking sites overwhelmed with traffic to block reservations. POS Malware: Card data skimmed from infected payment terminals. Real cases show the scale of the damage. The Piccadilly Hotel in Lucknow was locked out of seven years of dat...

Boosting Hotel Bookings with AI: The Future of Smart Hospitality

The hospitality industry is evolving rapidly, and artificial intelligence (AI) has become a core driver of growth. According to McKinsey, AI adoption in travel and hospitality could generate up to $400 billion in additional value annually across global operations by 2030. For hoteliers, the focus is clear— increase bookings, reduce costs, and enhance guest satisfaction . From revenue optimization to predictive analytics, AI is now an indispensable tool for hotels of all sizes. Let’s explore how it helps businesses boost reservations while strengthening operations. Smarter Distribution: AI Maximizes Market Reach Real-time Pricing Adjustments : AI monitors competitors and market demand continuously, ensuring room rates remain competitive and attractive, which increases occupancy and maximizes revenue opportunities. Channel Optimization : AI automates distribution across OTAs, GDS, and direct websites, improving visibility and ensuring rooms are always available on the most pr...